The best preparation for good work tomorrow is to do good work today
Interview with Natthaphol Mokedara
Development Manager at Skywave Technologies (Thailand)
What brought you here?
Initially, I aimed to join an international tech company to improve my English skills, have flexible working hours, and have opportunities for growth in IT industry. After interview and received offer, I don’t hesitate to accept an offer immediately.
What do you enjoy most?
What I love most about working at SWT is the collaborative vibe and the constant learning opportunities. It’s really rewarding to see the real impact of our work on clients and the industry.
Best career moments
Every moment is crucial for me, but if I had to pick one, one of my best career moments at SWT was being chosen as Employee of the Year by the team.
Advice to young tech / MKT
My advice to young professionals in tech and marketing is to stay curious and keep learning. The tech industry, especially AI, is always changing, so it’s important to keep up with the latest trends and technologies. Don’t be afraid to take risks and step out of your comfort zone—that’s where the biggest growth happens. Also, networking and finding mentors can give you great guidance and opportunities.
Can AI replace you?
AI is super powerful and can automate a lot of tasks, but it cannot fully replace human roles that require creativity, emotional intelligence, and complex strategic thinking. AI excels in data processing, pattern recognition, and executing predefined algorithms, but it lacks the ability to understand context, exhibit empathy, and make nuanced decisions in unpredictable scenarios. Therefore, AI should be viewed as an augmentative technology rather than a replacement.
Why are you better than AI?
As mentioned in previous question, As a human, I have empathy, ethical considerations, and a deep understanding of human behavior. While AI can process vast amounts of data and recognize patterns but it lacks the ability to understand context, emotion, and the complexity of human interactions.
Hardest part in your career
The hardest part is keeping up with the pace of innovation while ensuring that our team remains cohesive and motivated has been challenging. Additionally, making tough decisions that impact the team and the company’s direction has tested my leadership skills and resilience.
Where are you going
Wherver I am, I’m particularly excited about exploring new technology that can solve real-world problems and improve lives. On a personal level, I’m committed to further developing my leadership skills and contributing to a work culture.
